First Installment of Lotnext Lottery Dashboard Published Ahead of Barcelona Lotnext Summit
iGaming Business and H2 Gambling Capital presented the first installment of the Lotnext Lottery Dashboard ahead of the Lotnext Summit taking place in Barcelona on 29 November.
The Lotnext Summit will connect lottery executives, private operators, policy makers, technology providers, investors, and charities to enable them to discuss and stay abreast of the fundamental transformations taking place in the global lottery sector.
Yanis Varoufakis, economist, academic and former Minister of Finance for Greece, will deliver the Summit’s keynote speech.
Some takeaways of this month’s Lotnext Lottery Dashboard:
- Total Interactive Lottery Gross Win is expected to reach a spectacular €8bn by the end of 2021, up from a “mere” €2.9bn in 2014.
- Interactive Lottery is a fast-growing segment of total Global iGaming Gross Win.
- Within the Interactive Lottery segment, Mobile is becoming ever more important.
- Two-thirds of total Global Interactive Lottery Gross Win is currently being realized in Europe.
WLA Reports 3.1% Growth in Global Lottery Sales in Q1
Sharp growth in North America – thanks mostly to the record-breaking Powerball draw of January 2016 – and moderate growth in Europe were offset by losses in the Asia Pacific region.
European lotteries, on the whole, posted respectable growth numbers:
“Europe presented a more mixed picture, with gains at Norway’s Norsk Tipping and France’s Francaise des Jeux being counterbalanced in part by a contraction in sales at Greece’s OPAP and Poland’s Totalisator Sportowy. Collectively, participating European lotteries registered an aggregate increase in sales of 4.9% for Q1 2016, versus the corresponding quarter of 2015.”
Austrian Public Broadcaster Making Money off Lotteries
The Austrian national public service broadcaster Österreichischer Rundfunk (ORF) is using various ways to make money off lotteries:
“Games of chance, such as EuroMillions, are a triple jackpot for the public broadcaster. There is advertising money, there is money for broadcasting lottery draws and other programs; and, finally, there is money through its participation in Österreichischen Lotterien. In other words, ORF makes money off the the very games of chance it widely promotes in its broadcasting schedule. No other public broadcasting company in German-speaking countries has so much luck.”
Novamedia Launches Deutsche Postcode Lotterie across Germany
Amsterdam-based Novamedia has launched the Deutsche Postcode Lotterie across Germany, following on from the game’s success in the Netherlands, UK and Sweden.
The launch follows an earlier, aborted attempt by Novamedia to enter the German market in 2001.
The new lottery’s first draw is scheduled for October.
Lotto24, Germany’s leading online provider of state-licensed lotteries, maintained its growth trajectory in H1 2016.
Camelot, the operator of the UK National Lottery, has been fined £300,000 after publishing incorrect results for its Lotto Millionaire Raffle game.
The UK Advertising Standards Authority (ASA) has banned a misleading Health Lottery TV advert.
German operator Toto-Lotto Baden-Württemberg has signed up as a sponsor of Bundesliga football club SC Freiburg.
The UK National Lottery will hold a special one-off Lotto draw to celebrate Team GB’s success in Rio after the Olympics have concluded.
Less than half of US adults are entering state lottery draws despite an increase in lottery sales, new research from Gallup reveals.
The National Lottery of Mexico is implementing a modernization strategy based on offering products through mobile devices.