ACLEU: “Remove Restrictions on Private Charity Lotteries, but Not in Our Home Market”
The Association of Charity Lotteries in the European Union (ACLEU) has been calling for the removal of restrictions on the operation of private charity lotteries in the EU, in order to “maximize returns for charities,” since at least 2014.
The introduction of a private charity lottery next to an incumbent state lottery in countries such as Spain, Sweden, and the Netherlands “led to an increase of turnover of the state lottery, as additional target groups were created and the overall interest in lotteries expanded,” the ACLEU declared in a public consultation document submitted to the Norwegian government.
Additionally, the ACLEU maintained that the Norwegian government should place no restrictions on the number of available charity lottery licenses.
Five member lotteries of the ACLEU, BankGiro Loterij (NL), Nationale Postcode Loterij (NL), VriendenLoterij (NL), People’s Postcode Lottery (UK), and Svenska PostkodLotteriet (SE), are operated by Dutch media company Novamedia, which also sought to enter the Norwegian lottery market with its “Postcode Lottery” format. Four other members of ACLEU (out of eleven) are minor Dutch charity lotteries.
Yet, while Novamedia is looking to expand into Norway, as well as other countries, it has also been trying to keep competitors out of its Dutch home market by mobilizing the beneficiaries of its charity lotteries to lobby on its behalf against both foreign lottery and new online operators.
Based on the stance taken by ACLEU, these efforts can only be be qualified as detrimental to local Dutch charities, even though they might be in the best commercial interest of Novamedia.
Prima Networks to Supply Dutch Staatsloterij/De Lotto Combination with Casino and Poker Games
Speaking of Dutch lottery operators, Prima Networks has signed a letter of intent with the newly-merged Staatsloterij/De Lotto combination to become the operator’s primary casino and exclusive poker supplier ahead of the expected regulation of online gaming in the Netherlands.
“We are well versed in regulated markets and working with state lotteries, and winning this contract strengthens Prima Networks’ and Microgaming’s position in the European regulated market,” Loraine Schoevers, director of Prima Networks, said.
“While we wait for the Dutch market to open, we’re busy getting the bespoke solution for the newly-merged organization ready, for when we can launch.”
Prima Networks is already certified to offer poker, casino and bingo in Italy and has received ARJEL certification to offer poker in France.
Danske Spil Forced to Retire Marketing Tagline
Former Danish monopolist Danske Spil has been forced to retire its marketing tagline “Til glæde og til gavn” (“For pleasure and for giving”). According to Denmark’s consumer ombudsman, the slogan had become misleading as it suggests that the entire profit of the company is directed toward charitable causes.
Since the liberalization of Denmark’s gambling market, only Danske Spil’s lottery profits go toward charitable causes, while its new betting and casino revenue has been folded into the state’s general revenue stream.
IGT Named “Online Lottery Supplier of the Year” at 2016 eGamming Review B2B Awards
International Game Technology was named “Online Lottery Supplier of Year” for its interactive, retail lottery solutions at the 2016 eGaming Review (EGR) B2B Awards in London on June 1.
“IGT is truly honored to be named Online Lottery Supplier of the Year at the 2016 EGR B2B Awards. Being recognized year-after-year continues to propel our determination to provide valued customers with games and solutions that meet players’ needs, and demonstrates IGT’s position as the industry leader in lottery,” said Matteo Monteverdi, IGT Senior Vice President of Global Product Marketing, Interactive.
US Start-Up Rolls out Free Lottery App
US-based start-up AutoLotto recently launched a mobile app that allows users to buy, play and redeem lottery tickets using their smartphones.
According to the company, the app does not charge fees or receive commissions from purchases. Players will also be able to keep 100 percent of their winnings and even cash out using the app.
AutoLotto founders Matt Clemenson and Tony DiMatteo said their goal is to work with state lotteries, and not to “disrupt the industry.”
Lottery technology supplier NYX Gaming Group has signed a deal with Spanish operator Luckia to help with its online expansion in Spain and other countries.
Safran supplied 2,500 terminals for the Catalonia lottery in Spain.
Elissa Lewis, General Manager at Tatts Group Lotteries, explains why the Australian operator needed its new umbrella brand, “The Lott.”
Russia’s Stoloto lottery is set to launch the country’s second online sportsbook.
Chinese lottery solutions provider AGTech has announced that its wholly-owned subsidiary Beijing AGTech GOT Technology Co (GOT) has now captured more than 60 percent of the country’s Sports Lottery terminal supply market.