Scientific Games extends Ontario Lottery and Gaming partnership through 2018
Scientific Games is getting three more years of partnership with the Ontario Lottery and Gaming Corporation (OLG) in Canada.
In a statement, the technology-based products provider announced that its existing five-year contract with OLG has been extended through Nov. 30, 2018.
“OLG continues to be a leader in product innovation,” said John Schulz, Scientific Games’ senior vice president for Instant Products. “We are delighted to help them deliver the entertaining instant games to their players using insights from our new player segmentation study, a highly-experienced team of game designers, and some of our most innovative new instant game play styles, textures, colors, sizes and packaging.”
“We have a successful working relationship with Scientific Games and look forward to the creativity the company continues to bring to the instant game product category,” said Wendy Montgomery, VP lottery marketing and sales for OLG.
OLG is currently ranked no.1 in Canada for total instant game sales with more than CA$1 billion in instant game retail sales in 2014, according to La Fleur’s Almanac.
Meanwhile, Scientific Games has also extended its existing seven-year contract with the Iowa Lottery.
In a separate statement, the company said it will continue to power the Iowa Lottery through June 2019, providing the Lottery and its 2,400 retailers an online system, retail terminals, in-store digital content displays and ticket checkers for players.
In addition, Scientific Games has also launched the lottery’s first mobile app, and implemented automated systems for instant game ordering and shipment functionality.
“Scientific Games has been our trusted systems provider for nearly 20 years, providing the Iowa Lottery with a high level of operational integrity and technology that has helped drive growth and improve security,” said Iowa Lottery CEO Terry Rich.